To ensure that you receive the most relevant information and the best services when you visit our website medex.bg (hereinafter the “Website” or the “Site”), information and data are collected through the use of so-called “cookies”. This helps us (and certain authorised third parties) provide you with a personalised experience when you visit our Site. It also enables us to improve our services and make sure you can easily find what you are looking for. We want you to understand how we use these technologies, which is why this Cookie Policy explains the types of technologies we use, what they do and the choices you have in relation to their use.

What are cookies?

Cookies are small data files that are sent to your browser by a web server and stored on your device so that the Site can recognise your computer. There are two types of cookies – persistent and temporary or “session” cookies. Persistent cookies are stored as a file on your computer or mobile device for a longer period of time. Session cookies are placed temporarily on your computer when you visit our Site but are deleted once you close your browser, which means they are not stored permanently on your device. Most companies use cookies on their websites in order to improve their usability. Cookies cannot damage your files or increase the risk of viruses on your computer.

We may use the following types of cookies:

Strictly necessary cookies (essential cookies)

These cookies are strictly necessary for the website to perform its core functions. We use these cookies, for example:

• to verify the authenticity and identity of our users when they use our Site so that we can provide our services;

• to enable us to enforce our Terms and Conditions and maintain the security of our services.

Performance and functionality cookies

These cookies are not strictly necessary, but they allow us to personalise your online experience on our Website. We use these cookies, for example:

• to remember your preferences so that you do not have to enter information you have already provided each time (for example, when entering your login details to access our services);

• to collect information about how our users use our services so that we can improve our Site and Services and carry out market research (for example: information about popular pages, viewing habits, number of clicks, number of shares, “likes” for a given page, last visited pages, voting on comments).

Advertising cookies

We use these cookies, for example:

• to obtain information about how you use our Website – such as which pages you visit or how you react to advertisements – so that we can provide you with advertisements tailored to you;

• to determine which parts of our Sites are the most popular;

• to track the use of our services and our Sites (frequency and duration);

• to monitor the performance of a particular page;

• to determine how often you and other users visit our Site;

• to conduct surveys so that your interaction with our Site and with us can be improved.

These cookies are often intended to deliver advertising that is tailored to you – both on and off our Sites. This type of advertising is known as “interest-based advertising”. Many of these cookies are provided by our service suppliers.

Session cookies

We may also use session cookies, for example:

• to allow you to move between different pages of our Site without having to log in again each time – a practice known as “single sign-on”;

• to recognise you when you return to our Site to use our services;

• to store the answers you have given in a questionnaire so that you do not have to fill in the same form repeatedly.

How do we use cookies?

We use the information from cookies to make our Website more enjoyable and easier for users to navigate and use.

Third-party cookies

We also use certain third-party cookies as part of our services. These cookies are managed by the respective third parties and are not under our control. Below are the third-party cookies we use, some of which can be disabled via your browser’s general settings. For others, you need to visit the relevant websites and follow the instructions provided there.

Adwise – collects anonymous data to display individually targeted advertising – to learn more, visit: https://www.adwise.bg/

AdSense – displays news according to the user.

Google Analytics – used to generate statistics on website traffic and sources of traffic, as well as to measure conversions and sales – to opt out, see: https://support.google.com/analytics/answer/181881

How to delete cookies?

You can choose whether or not to accept cookies. If you want to know when your computer receives a cookie, you can set your browser to notify you. This gives you the option to accept or reject a cookie. You can also set your computer to reject all cookies. If you want to find out how to do this, please visit aboutcookies.org. Please note that changes to your browser settings that disable cookies may prevent some parts of our Site from functioning properly.

Changes to our Cookie Policy

Any future changes to our Cookie Policy will be posted on this page.

Contact details

We welcome any questions, comments and requests relating to this Cookie Policy. Please send them to: office@medex.bg